Rompetrol is the main brand of KMG International of Romanian origin, initially as a company representative of the Romanian oil and gas industry on international level, becoming later an international oil group with operations in 12 countries.
Since its acquisition by KasMunayGaz five years ago, Rompetrol has become one of the strongest and most recognizable brand across all subsidiaries. This is their first image campaign after the management & operational changes. The main objective was to strengthen the company position as a premium oil & gas retail in 12 countries. The campaign’s core message: AMBITION. The ambition to become the best supplier of gas & oil products. Their ambition is sustained by the company investment in infrastructure, retail, and products.